TY  - BOOK
AU  - Smith, Tim J.
TI  - Pricing strategy : setting price levels, managing price discounts, & establishing price structures
SN  - 9781111571290
AV  - HF 5416.5 S64P 2012
PY  - 2012///
CY  - Mason, Oh
PB  - South-Western Cengage Learning
KW  - PRICING
N1  - Includes bibliographical references and index; 1.Setting the price; 2.Managing price variances; 3.Establishing price structures
ER  -