TY  - BOOK
AU  - Drewniany, Bonnie L.
AU  - Jewler,A.Jerome
TI  - Creative strategy in advertising
SN  - 9781424069071
AV  - HF 5825 D73C 2011
PY  - 2011///
CY  - Boston
PB  - Wadsworth
KW  - ADVERTISING COPY
KW  - ADVERTISING LAYOUT AND TYPOGRAPHY
ER  -