TY - BOOK AU - Thompson,Arthur A. AU - Peteraf,Margaret A. AU - Strickland,A.J. AU - Gamble,John E. TI - Crafting and executing strategy: the quest for competitive advantage concepts and cases SN - 9780071317009 AV - HD 30.28 T46C 2012 PY - 2012/// CY - Boston PB - McGraw-Hill KW - STRATEGIC PLANNING KW - BUSSINESS PLANNING N1 - Includes index; Part One : Concepts and techniques for crafting and executing strategy; Part Two; Case in crafting and execting strategy ER -