TY - BOOK AU - Hair, Joseph F. AU - Bush,Robert P. AU - Ortinau,David J. TI - Marketing research : |b in a digital information environment SN - 9780071270106 AV - HF 5415.2 H34M 2009 PY - 2009/// CY - Boston, Mass PB - McGraw-Hill Irwin KW - MARKETING RESEARCH N1 - Marketing research; Includes bibliographical and indexes ER -