TY  - BOOK
AU  - Baran,Stanley J.
AU  - Davis,Dennis K.
TI  - Mass communication theory: foundations, ferment, and future
T2  - Wadsworth series in mass communication and journalism
SN  - 9780495503637
AV  - P 90 B37M 2009
PY  - 2009///
CY  - Belmont, CA
PB  - Wadsworth
KW  - MASS MEDIA
KW  - PHILOSOPHY
N1  - Includes index; Introduction to mass communication theory; The era of mass society and mass culture; From limited-effects to critical cultural theories : ferment in the field; Moving beyond limited effects : focus on functionalism and children
ER  -