TY  - BOOK
AU  - Himpe, Tom
TI  - Advertising next : 150 winning campaigns for the new communications age
SN  - 9780500514160
AV  - HF 5823 H55A 2008
PY  - 2008///
CY  - London
PB  - Thames & Hudson
KW  - ADVERTISING
KW  - ADVERTISING CAMPAIGNS
KW  - BRANDING (MARKETING)
N1  - Includes index; Nike Next; Unilever Next; Introduction; Be Playful; Be Contextual; Be Spectacular
ER  -