TY  - BOOK
AU  - Dinnie,Keith
TI  - Nation branding: concepts, issues, practice 
SN  - 9780750683494 (pbk.)
AV  - HD 69.B7 D56N 2008
PY  - 2008///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - INTERNATIONAL ECONOMIC RELATIONS
KW  - PRODUCT MANAGEMENT
KW  - GLOBALIZATION
N1  - Includes bibliographical references and index; Scope and scale of nation branding; Conceptual roots of nation branding; Ethical and pragmatic issues in nation branding
UR  - http://www.amazon.com/gp/search?keywords=9780750683494&index=books&linkCode=qs&tag=lingnauniver-20" target="_blank
ER  -