TY  - BOOK
AU  - Hudson, Simon
TI  - Tourism and hospitality marketing: a global perspective
SN  - 9781412946865
AV  - TX 911.3.M3 H82T 2008
PY  - 2007///
CY  - Los Angeles
PB  - SAGE
KW  - HOSPITALITY INDUSTRY
KW  - MARKETING
KW  - TOURISM
N1  - Incldues idnex; The global tourism marketing environment; Consumer behaviour; Developing a marketing plan
ER  -