TY - BOOK AU - Danesi,Marcel TI - Brands T2 - Routledge introductions to media and communications SN - 0415279976 (cased) AV - HD 69.B7 D36B 2006 PY - 2006/// CY - New York PB - Routledge, KW - BRAND NAME PRODUCTS N1 - Includes index; Figures; Tables ER -