TY  - BOOK
AU  - Kotler, Philip
TI  - Corporate social responsibility : doing the most good for your company and your cause
SN  - 9780471476
AV  - HD 60 K67C 2005
PY  - 2005///
CY  - Hoboken, N.J
PB  - Wiley
KW  - SOCIAL RESPONSIBILITY OF BUSINESS
KW  - SOCIAL MARKETING
KW  - CORPORATION--CHARITABLE CONTRIBUTIONS
KW  - CORPORATE IMAGE
N1  - Includes bibliographical references and index
ER  -