TY  - BOOK
AU  - Lawson, Russell
TI  - The PR buzz factor : how using public relations can boost your business
SN  - 0749444681
AV  - HD 59 L38P
PY  - 2006///
CY  - London
PB  - Kogan Page
KW  - PUBLIC RELATIONS
KW  - STRATEGIC PLANNING
N1  - Includes index
ER  -