TY  - BOOK
AU  - Aitchison, Jim
TI  - Now my advertising works! : an advertiser's guide to what works and what doesn't in Asia
SN  - 9812446168
AV  - HF 5813.A74 A47N
PY  - 2005///
CY  - Singapore
PB  - Prentice Hall
KW  - ADVERTISING
KW  - ASIA
ER  -