Marketing strategy : planning and implementation / Orville C. Walker, Jr., Harper Boyd, Jr., Jean-Claude LarrO<U+0302>echO<U+0302>e.

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Material type: Text

TextPublication details: Boston : Irwin/McGraw-Hill, 1999.Edition: 3rd edDescription: xxiii, 393 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
General Book	SPU Library, Chonburi campus	General Books (ENGLISH)	Floor 3: General Shelves (FOREIGN LANGUAGE)	HF 5415.13 W34M 1999 (Browse shelf(Opens below))	Available	B001204
General Book	SPU Library, Khon Kaen campus	General Books (ENGLISH)	General Shelves (English)	HF 5415.13 W34M 1999 (Browse shelf(Opens below))	Available	E100413
General Book	SPU Library, Khon Kaen campus	General Books (ENGLISH)	General Shelves (English)	HF 5415.13 W34M 1999 (Browse shelf(Opens below))	Available	F061219

Total holds: 0

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Includes bibliographical references and indexes.

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