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Marketing moves : a new approach to profits, growth, and renewal / Philip Kotler, Dipak C. Jain, Suvit Maesincee.
Material type:
TextPublication details: Boston, Mass. : Harvard Business School Press, 2002.Description: xii, 193 p. ; 24 cmISBN: - 1578516005 (alk. paper)
- HF5415 K67M 2002
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
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General Book
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SPU Library, Chonburi campus | General Books (ENGLISH) | General Shelves (English) | HF 5415 K67M 2002 (Browse shelf(Opens below)) | Available | BG000424 | |
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General Book
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SPU Library, Chonburi campus | General Books (ENGLISH) | General Shelves (English) | HF 5415 K67M 2002 (Browse shelf(Opens below)) | Available | BG000426 | |
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General Book
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SPU Library, Chonburi campus | General Books (ENGLISH) | General Shelves (English) | HF 5415 K67M 2002 (Browse shelf(Opens below)) | Available | BG000428 |
Total holds: 0
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| HF 5415 K67M 1987 Marketing : an introduction | HF5415 K67M 1997 Marketing : an introduction / | HF 5415 K67M 2002 Marketing moves : a new approach to profits, growth, and renewal / | HF 5415 K67M 2002 Marketing moves : a new approach to profits, growth, and renewal / | HF 5415 K67M 2003 Marketing insights from A to Z : 80 concepts every manager needs... | HF 5415 K67M 2003 Marketing insights from A to Z : 80 concepts every manager needs... | HF 5415 K67M 2017 Marketing 4.0 : moving from traditional to digital / |
Includes bibliographical references (p. 167-180) and index.
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