Advertising communications & promotion management

By:

Rossiter, John R

Material type: Text

TextPublication details: Singapore: Mc Graw - Hill, 1997Edition: 2 nd edNotes: Includes bibliographical references and indexDescription: xvi, 640 p.,ill ; 26 cmISBN:

0071155147

Subject(s):

LOC classification:

HF 5821 R67A 1997

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
General Book	SPU Library, Chonburi campus	General Books (ENGLISH)	Floor 3: General Shelves (FOREIGN LANGUAGE)	HF 5821 R67A 1997 (Browse shelf(Opens below))	Available	B000815

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Includes bibliographical references and index

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