Strategic international management : text and cases / Dirk Morschett, Hanna Schramm-Klein, Joachim Zentes. [electronic resource]
Material type:
Computer filePublication details: Wiesbaden : Gabler, 2010Edition: Second editionDescription: 1 online resource (ix, 470 pages) : illustrationsISBN: - 9783834963314 (E-book.)
- HD 62.4 M67S 2010
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E-Book
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SPU Library, Bangkok (Main Campus) | Electronic Resources | On Display | HD 62.4 M67S 2010 (Browse shelf(Opens below)) | Available | 9783834963314 |
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Includes bibliographical references (pages 433-465) and index
Introduction to strategic international management -- The external environment -- International coord Foreign operation modes -- Selected value chain activities -- Selected international business functions
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