Design thinking for visual communication / Gavin Ambrose, Paul Harris
Material type:
TextSeries: Basics design | Basics designPublisher: London ; New York : Fairchild Books, an imprint of Bloomsbury Publishihng PIc, 2015Edition: Second editionDescription: 192 pages : illustrations ; 23 cmISBN: - 9781350106222
- Design th!nking
- NC 997 A42D 2015
| Item type | Current library | Collection | Shelving location | Call number | Status | Notes | Barcode | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|
General Book
|
SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 4: General Shelves (ENGLISH): N, Q-T | NC 997 A42D 2015 (Browse shelf(Opens below)) | Available | หนังสือหลักสูตรผลิตบัณฑิตพันธุ์ใหม่ ให้บริการที่ชั้น 4 | F068168 |
Includes index
Machine generated contents note: -- IntroductionChapter one: Stages of ThinkingThe design process; Stage one - Define; Stage two - Research; Stage three - Ideate; Stage four - Prototype; Stage five - Select; Stage six - Implement; Stage seven - Learn; Industry view: NB Studio. Chapter two: ResearchIdentifying drivers; Information gathering; Target groups; Samples and feedback; Industry view: Tanner Christensen.Chapter three: Idea GenerationBasic design directions; Questions and answers; Themes of thinking; Inspiration and references; Brainstorming; Value; Inclusion; Sketching; Industry view: Planning Unit.Chapter four: RefinementThinking in images; Thinking in signs; Appropriation; Humor; Personification; Visual metaphors; Modification; Thinking in words; Type 'faces'; Thinking in shapes; Thinking in color; Thinking in technology; Industry view: Lavernia & CienfuegosChapter five: PrototypingDeveloping designs; 'Types' of prototype; Vocabulary; What do do if you get stuck; Industry view: Second Story.Chapter six: ImplementationFormat; Materials; Finishing; Media; Scale; Series/Continuity; Industry view: Design is Play.ExercisesGlossaryIndex.
There are no comments on this title.