International marketing / Daniel W. Baack, Barbara Czarnecka, Donald Baack.
Material type:
TextPublication details: Thousand Oaks, CA : SAGE, 2019Edition: 2nd edDescription: xxxv, 632 pages : illustrations ; 27 cmISBN: - 9781506389226
- HF 1416 B32I 2019
| Item type | Current library | Collection | Shelving location | Call number | Copy number | Status | Barcode | |
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General Book
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SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 1416 B32I 2019 (Browse shelf(Opens below)) | C.2 | Available | F068066 | |
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General Book
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SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 1416 B32I 2019 (Browse shelf(Opens below)) | Available | F067990 |
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| HF1416 บ147อ 2549 อิทธิพลของวัฒนธรรมข้ามชาติต่อการตลาดยุคโลกาภิวัตน์ : การตลาดข้ามวัฒนธรรม = Marketing across-cultures / | HF1416 A42I 1994 International marketing and export management / | HF 1416 A42I 2002 International marketing and export management | HF 1416 B32I 2019 International marketing / | HF 1416 B32I 2019 International marketing / | HF 1416 B89G 1992 Global marketing management : cases and readings / | HF 1416 B89G 1995 Global marketing management : cases and readings |
Includes bibliography glossary and index
Introduction to international marketing
International positioning
International distribution : exporting and retailing
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