Business-to-business marketing / Ross Brennan, Louise Canning & Raymond McDowell
Material type:
TextPublication details: Los Angeles : Sage, 2017Edition: 4th edDescription: xvii, 391 pages ; 26 cmISBN: - 9781473973442
- HF 5415.1263 B73B 2017
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | Course reserves | |
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General Book
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SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 5415.1263 B73B 2017 (Browse shelf(Opens below)) | Available | F067991 |
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| HF 5415.126 S76D 2003 The definitive guide to direct and interactive marketing : [book] how to select, reach and retain the right customers / | HF 5415.12615 ล437ต 2556 ตาดู หูฟัง สมองซื้อ มือจ่าย / [book] | HF 5415.1263 A52B 1999 Business market management : uderstanding, creatin | HF 5415.1263 B73B 2017 Business-to-business marketing / | HF 5415.1263 F64M 2018 Marketing and supply chain management : a systemic approach / | HF 5415.1263 F86 2004 Fundamentals of business marketing education : a guide for university-level faculty and policymakers / | HF 5415.1263 G46B 2007 Business marketing : [book] an Asian perspective |
Includes bibliographical references and index.
Fundamentals of Business-to-Business Marketing
Business-to-Business Marketing Analysis and Strategy
Communicating and Interacting with Customers
Managing Marketing Processes
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