Social media marketing : a strategic approach / Melissa S. Barker...[et al.] [book]
Material type:
TextPublication details: Mason, OH : South-Western Cengage Learning, 2013Description: xv, 380 p. : ill. ; 27 cmISBN: - 9781133589273
- HF 5415.1265 B37S 2013
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
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General Book
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SPU Library, Bangkok (Main Campus) | General Books (ENGLISH) | Floor 6: General Shelves (ENGLISH): H, J | HF 5415.1265 B37S 2013 (Browse shelf(Opens below)) | Available | F066621 |
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| HF 5415.1265 ฮ613อ 2563 Influencer สร้างตัวตนให้ทรงอิทธิพลในโลกโซเชียล / | HF 5415.1265 B33E 2007 Email marketing by the numbers : [book] how to use the world's greatest marketing tool to take any organization to the next level / | HF 5415.1265 B37S 2013 Social media marketing : [book] a strategic approach | HF 5415.1265 B37S 2013 Social media marketing : [book] a strategic approach / | HF 5415.1265 B39M 2002 Marketing without wires targeting promotions and... | HF 5415.1265 C36 2016 Capturing, analyzing, and managing word-of-mouth in the digital marketplace / | HF 5415.1265 C42D 2016 Digital marketing : strategy, implementation and practice / [book] |
Includes index
Why social media?
Goals and strategies
Identifying target audiences
Rules of engagement for social media
Publishing blogs
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