Business research methods / William G. Zikmund.

By:

Material type: Text

TextPublication details: Fort Worth, TX : Dryden Press, 2010Edition: 8th edDescription: xxii, 674 p. : ill.; 26 cmISBN:

Subject(s):

LOC classification:

Contents:

introduction

beginning stages of the research process

researh methods for collecting primary data

measurement concepts

sampling and fieldwork

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
General Book	SPU Library, Bangkok (Main Campus)	General Books (ENGLISH)	Floor 6: General Shelves (ENGLISH): H, J	HD 30.4 Z55B 2010 (Browse shelf(Opens below))	Available	PF001568

Total holds: 0

Includes bibliographical references and index.

introduction

beginning stages of the research process

researh methods for collecting primary data

measurement concepts

sampling and fieldwork

There are no comments on this title.

to post a comment.