Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irwin, 2003Edition: 2nd ed., International edNotes: CD-ROM has title: SPSS student version 11.0 for Windows.; "ISBN 0-07-246757-6 part of 0-07-253839-2"--P. [4] of cover.Description: xxiii, 720 p. : ill. ; 27 cm. + 1 CD-ROM (4 3/4 in.)ISBN: - 0071151192 (international ed.)
- 0072467576 (alk. paper)
- 0072467630 (CD-ROM)
- HF5415.2 .H34M 2003
| Item type | Current library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
CD/DVD
|
SPU Library, Chonburi campus | CD/DVD (ENGLISH) | Floor 3: Media Service Counter | CD E 0378 (Browse shelf(Opens below)) | Available | VE000772 | |
General Book
|
SPU Library, Chonburi campus | General Books (ENGLISH) | Floor 3: General Shelves (FOREIGN LANGUAGE) | HF 5415.2 H34M 2003 (Browse shelf(Opens below)) | Available | B003423 |
CD-ROM has title: SPSS student version 11.0 for Windows.
"ISBN 0-07-246757-6 part of 0-07-253839-2"--P. [4] of cover.
Includes bibliographical references (p. 687-698) and indexes.
System requirements for accompanying CD-ROM: Windows 98, ME, XP, 2000 or Windows NT.
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