Marketing University outreach programs / Ralph S. Foster, William I. Sauser, Donald R. Self ; editors

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Material type: Text

TextPublication details: New York : The Haworth Press, 1994Description: xiv, 282 pISBN:

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Contents:

Marketing and University Outreach : Paralle Processes

Segmenting and Targeting the Organizational Market

Societal Marketing Orientation for University Extension

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Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Barcode
General Book	SPU Library, Bangkok (Main Campus)	General Books (ENGLISH)	Floor 7: General Shelves (ENGLISH): A-G/K-Z	LB 2331.44 M37 1994 (Browse shelf(Opens below))	Available	F055823

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Includes index

Marketing and University Outreach : Paralle Processes

Segmenting and Targeting the Organizational Market

Societal Marketing Orientation for University Extension

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