หลักการตลาด = (Record no. 99136)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02318nam a22003735 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200108120406.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060427s2548 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9749307100 |
| Terms of availability | 350 Bht. |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | บ895ห 2548 |
| 245 00 - TITLE STATEMENT | |
| Title | หลักการตลาด = |
| Remainder of title | Marketing : Principles and perspectives / |
| Statement of responsibility, etc. | Bearden, Ingram, LaForge เขียน ; อรชร มณีสงฆ์...[และคนอื่น ๆ] แปลและเรียบเรียง |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | แมคกรอ-ฮิล, |
| Date of publication, distribution, etc. | 2548 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 364 หน้า |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การตลาดในสภาวะแวดล้อมที่ผันแปร |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | สิ่งแวดล้อมทางการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | บทบาทของกลยุทธ์การตลาดในองค์กร |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 1106 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | อรชร มณีสงฆ์ |
| 9 (RLIN) | 64752 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | จำเนียร บุญมาก |
| 9 (RLIN) | 120932 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บรรณารักษ์ |
| Publisher | วิรัตน์ เอ็ดดูเคชั่น |
| Accession date | 011205 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Jirawan 0406 |
| ผู้วิเคราะห์รายการ | Viparat 0406 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 27/04/2006 | 350.00 | HF 5415 บ895ห 2548 | T125758 | 26/02/2017 | ฉ.1 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 27/04/2006 | 350.00 | HF 5415 บ895ห 2548 | T125759 | 06/06/2014 | ฉ.2 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 27/04/2006 | 350.00 | HF 5415 บ895ห 2548 | T125760 | 05/06/2015 | ฉ.3 | 10/02/2017 | General Book | ||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 18/01/2006 | 350.00 | HF 5415 บ895ห 2548 | T107273 | 20/12/2017 | ฉ.4 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 18/01/2006 | 350.00 | HF 5415 บ895ห 2548 | T107274 | 08/05/2014 | ฉ.5 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 20/04/2006 | 350.00 | HF 5415 บ895ห 2548 | A047570 | 14/07/2012 | ฉ. 1 | 10/02/2017 | General Book | |||
| Missing | Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 20/04/2006 | 350.00 | HF 5415 บ895ห 2548 | A047571 | 13/05/2010 | ฉ. 2 | 10/02/2017 | General Book | ||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 20/04/2006 | 350.00 | HF 5415 บ895ห 2548 | A047572 | 16/11/2014 | ฉ. 3 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 18/04/2007 | 350.00 | HF 5415 บ895ห 2548 | A053260 | 30/01/2020 | ฉ.4 | 10/02/2017 | General Book |