กลยุทธ์สร้างแบรนด์น้ำเมาระดับโลก : (Record no. 95688)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02049nam a2200337 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170415123052.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 051211s2548 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9749299450 |
| Terms of availability | 160 Bht. |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHN SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 9349.T35 |
| Item number | ก783ก 2548 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | เกษม พิพัฒน์เสรีธรรม |
| 9 (RLIN) | 7746 |
| 245 10 - TITLE STATEMENT | |
| Title | กลยุทธ์สร้างแบรนด์น้ำเมาระดับโลก : |
| Remainder of title | The Brands You Can Drink |
| Medium | [book] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | มาร์เก็ตเธียร์, |
| Date of publication, distribution, etc. | 2548 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 175 หน้า : |
| Dimensions | 21 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | เล่าเรื่องน้ำเมาทั่วโลก |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | เล่าเรื่องกลยุทธ์การสร้างแบรนด์ |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | หัวใจของการสร้างแบรนด์ให้แข็งแกร่ง |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | สุรา |
| 9 (RLIN) | 63468 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | อุตสาหกรรมเครื่องดื่มที่มีแอลกอฮอล์ |
| Geographic subdivision | ไทย |
| 9 (RLIN) | 116769 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บรรณฯ |
| Publisher | Busy-day |
| Accession date | 021006 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | jim 1106 |
| ผู้วิเคราะห์รายการ | yu 1106 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Missing | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 5: General Shelves (THAI): Q-T | 22/11/2006 | 160.00 | TP 590 ก783ก 2548 | T129787 | 17/12/2012 | 10/02/2017 | General Book | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 02/09/2007 | 160.00 | HD 9349.T35 ก783ก 2548 | T108552 | 17/09/2010 | 10/02/2017 | General Book | ฉ. 1 | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 02/09/2007 | 160.00 | HD 9349.T35 ก783ก 2548 | T108553 | 17/09/2010 | 10/02/2017 | General Book | ฉ. 2 | ||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (THAI): Q, R, S, T, U, V, W, Z | 15/12/2005 | 160.00 | TP 590 ก783ก 2548 | A037633 | 15/12/2005 | 10/02/2017 | General Book | ฉ.1 | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (THAI): Q, R, S, T, U, V, W, Z | 15/12/2005 | 160.00 | TP 590 ก783ก 2548 | A037634 | 15/12/2005 | 10/02/2017 | General Book | ฉ.2 |