ความภักดีในตราสินค้าที่มีต่อรถยนต์โตโยต้า= (Record no. 95165)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01827nam a22002895 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170602101512.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 051128s2547 th tha |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | IS MBA MKT |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | ว431ค 2547 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | วันทนา ดำรงผล |
| 9 (RLIN) | 115674 |
| 245 10 - TITLE STATEMENT | |
| Title | ความภักดีในตราสินค้าที่มีต่อรถยนต์โตโยต้า= |
| Remainder of title | Brand loyalty toward toyota car/ |
| Statement of responsibility, etc. | วันทนา ดำรงผล |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | บัณฑิตวิทยาลัย มหาวิทยาลัยศรีปทุม, |
| Date of publication, distribution, etc. | 2547 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | (viii), 107 หน้า : |
| Other physical details | ตาราง ; |
| Dimensions | 30 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | การค้นคว้าอิสระ หลักสูตรบริหารธุรกิจมหาบัณฑิต สาขาการตลาด |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| General subdivision | สารนิพนธ์ |
| 9 (RLIN) | 185996 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ตราสินค้า |
| 9 (RLIN) | 62087 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | เครื่องหมายการค้า |
| General subdivision | วิจัย |
| 9 (RLIN) | 100316 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ชื่อตราผลิตภัณฑ์ |
| General subdivision | วิจัย |
| 9 (RLIN) | 100597 |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | มหาวิทยาลัยศรีปทุม. |
| Subordinate unit | บัณฑิตวิทยาลัย. |
| -- | สาขาการตลาด |
| 9 (RLIN) | 98321 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Independent Study |
| Source of classification or shelving scheme | Library of Congress Classification |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | jirawan 0412 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | Independent Studies | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: Research, Dissertations, Theses, Independent Studies | 19/10/2008 | 0.00 | IS MBA MKT ว431ค 2547 | T108108 | 28/04/2012 | ฉ.1 | 10/02/2017 | Independent Study | ||
| Weeding | Available | Independent Studies | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: Research, Dissertations, Theses, Independent Studies | 28/04/2012 | 0.00 | IS MBA MKT ว431ค 2547 | T113429 | 28/04/2012 | ฉ.2 | 10/02/2017 | Independent Study | ||
| Available | Independent Studies | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: Theses, Minor Theses, Independent Studies & Co-op Research Room | 16/02/2006 | 0.00 | IS MBA MKT ว431ค 2547 | A047087 | 24/09/2009 | 10/02/2017 | Independent Study |