การสร้างแบรนด์และการสื่อสารการตลาด / (Record no. 87497)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01443nam a22003015 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200915163510.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050407s2547 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9749226054 |
| Terms of availability | 175 Bht. |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 69.B7 |
| Item number | ป266ก 2547 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ประดิษฐ์ จุมพลเสถียร |
| 9 (RLIN) | 63194 |
| 245 10 - TITLE STATEMENT | |
| Title | การสร้างแบรนด์และการสื่อสารการตลาด / |
| Statement of responsibility, etc. | ประดิษฐ์ จุมพลเสถียร |
| Medium | [book] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งที่ 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | แพค อินเตอร์กรุ๊ป, |
| Date of publication, distribution, etc. | 2547 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 228 หน้า : |
| Dimensions | 22 ซ.ม |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การตลาดและการวางแผนการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ผลิตภัณฑ์กับการสื่อสาร |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | กลยุทธ์การสื่อสารการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การวิจัยโฆษณา |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | เครื่องหมายการค้า |
| 9 (RLIN) | 5908 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 182841 |
| Topical term or geographic name entry element | การสื่อสารทางการตลาด |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บรรณารักษ์ |
| Publisher | วิรัตน์ เอ็ดดูเคชั่น |
| Accession date | 170505 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Ji 0206 |
| ผู้วิเคราะห์รายการ | Vi 0206 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 28/02/2006 | 175.00 | HD 69.B7 ป266ก 2547 | T094797 | 26/09/2023 | ฉ.1 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 28/02/2006 | 175.00 | HD 69.B7 ป266ก 2547 | T094798 | 11/11/2020 | ฉ.2 | 10/02/2017 | General Book | ||||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 28/02/2006 | 175.00 | HD 69.B7 ป266ก 2547 | T094799 | 15/02/2014 | ฉ.3 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 07/04/2005 | 175.00 | HD 69.B7 ป266ก 2547 | A035540 | 15/03/2019 | ฉ.1 | 10/02/2017 | General Book | Library of Congress Classification | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 07/04/2005 | 175.00 | HD 69.B7 ป266ก 2547 | A035541 | 02/06/2010 | ฉ.2 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 07/04/2005 | 175.00 | HD 69.B7 ป266ก 2547 | A035542 | 15/03/2019 | ฉ.3 | 10/02/2017 | General Book | Library of Congress Classification |