Kleppner's advertising procedure / (Record no. 86012)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02064nam a2200433 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170415123035.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050322s2005 us eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131273922 |
| Terms of availability | 830 Bht. (บริจาค) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHG SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5823 |
| Item number | L36K 2005 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lane, W. Ronald |
| Dates associated with a name | 1940- |
| 9 (RLIN) | 87817 |
| 245 10 - TITLE STATEMENT | |
| Title | Kleppner's advertising procedure / |
| Statement of responsibility, etc. | W. Ronald Lane, Karen Whitehill King, J. Thomas Russell |
| Medium | [book] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Upper Saddle River, NJ. : |
| Name of publisher, distributor, etc. | Pearson, |
| Date of publication, distribution, etc. | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 766 p : |
| Other physical details | ill. ; |
| Dimensions | 27 cm. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะนิเทศศาสตร์. ไม่ระบุ |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes glossary and index |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The place of advertising |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Planning the advertising |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Managing the advertising |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ADVERTISING |
| 9 (RLIN) | 36801 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Whitehill King, Karen |
| 9 (RLIN) | 102864 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Russell, J. Thomas |
| 9 (RLIN) | 69650 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | อ. กาญจนา |
| Publisher | ซีเอ็ดยูเคชั่น |
| Accession date | 131004 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0708 |
| ผู้วิเคราะห์รายการ | niparat 0708 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Niparat 0305 |
| ผู้วิเคราะห์รายการ | Viparat 0305 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | took 0908 |
| ผู้วิเคราะห์รายการ | took 0908 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 22/03/2005 | 830.00 | HF 5823 L36K 2005 | F054351 | 27/03/2010 | C.1 | 10/02/2017 | General Book | |||
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 26/07/2008 | 766.00 | HF 5823 L36K 2005 | F058117 | 27/03/2010 | C.2 | 10/02/2017 | General Book | |||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 04/09/2008 | 830.00 | HF 5823 L36K 2005 | BG001495 | 04/09/2008 | C.2 | 10/02/2017 | General Book | Library of Congress Classification | ||||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 05/09/2008 | 830.00 | HF 5823 L36K 2005 | B006743 | 08/02/2009 | 10/02/2017 | General Book | |||||
| Available | General Books (ENGLISH) | SPU Library, Khon Kaen campus | SPU Library, Khon Kaen campus | General Shelves (English) | 14/06/2010 | 830.00 | HF 5823 L36K 2005 | F060788 | 19/03/2013 | 10/02/2017 | General Book |