สร้างแบรนด์ 2 / (Record no. 84752)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01321nam a2200289 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230718145218.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180112s2003 th a|||| |||| 00| 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9749156447 |
| Terms of availability | 160 Bht. |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | main |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 69.B7 |
| Item number | ส349 2546 |
| 245 10 - TITLE STATEMENT | |
| Title | สร้างแบรนด์ 2 / |
| Statement of responsibility, etc. | พิชัย ศิริจันทนันท์ บรรณาธิการ |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | ทิปปิ้ง พอยท์, |
| Date of publication, distribution, etc. | 2546 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 341 หน้า : |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 21 ซม |
| 449 ## - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. บริหารธุรกิจ |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Laws of branding -- Brand positioning -- Brand portfolio -- Brand woman -- Brand team building -- Brand trouble |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ชื่อตราผลิตภัณฑ์ |
| 9 (RLIN) | 5181 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | เครื่องหมายการค้า |
| 9 (RLIN) | 5908 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | โฆษณา |
| General subdivision | ชื่อตราผลิตภัณฑ์ |
| 9 (RLIN) | 5909 |
| 700 0# - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 128618 |
| Personal name | พิชัย ศิริจันทนันท์ |
| Relator term | บรรณาธิการ |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บริจาคโดย ดร.อภิรดี อำนรรฆมณี |
| Accession date | 200217 |
| Barcode | T176474 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บริจาค |
| Accession date | 130723 |
| Barcode | T192309 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | nok |
| -- | niparat 0723 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 09/03/2005 | 160.00 | HD 69.B7 ส349 2546 | T105263 | 04/04/2024 | ล.2 ฉ.1 | 160.00 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 11/01/2018 | 160.00 | HD 69.B7 ส349 2546 | T176474 | 29/07/2023 | ล.2 ฉ.2 | 160.00 | 11/01/2018 | General Book | |||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 18/07/2023 | 160.00 | HD 69.B7 ส349 2546 | T192309 | 18/07/2023 | ล.2 ฉ.3 | 160.00 | 18/07/2023 | General Book |