ต้นแบบความล้มเหลวในการวางตลาดผลิตภัณฑ์ (Record no. 71733)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01859nam0a22003370004500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170415123025.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 051209s2546 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9748254445 |
| Terms of availability | 230 Bht. |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.15 |
| Item number | ฮ613ต 2546 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | โดนัลด์ ดับบลิวเฮนดอน |
| 9 (RLIN) | 83662 |
| 245 10 - TITLE STATEMENT | |
| Title | ต้นแบบความล้มเหลวในการวางตลาดผลิตภัณฑ์ |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ: |
| Name of publisher, distributor, etc. | เออาร์ บิซิเนส เพรส, |
| Date of publication, distribution, etc. | 2546 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 278 หน้า |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การจัดการลอจิสติกส์และโซ่อุปทาน |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 1106 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การจัดการผลิตภัณฑ์ |
| 9 (RLIN) | 5299 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ผลิตภัณฑ์ใหม่ |
| 9 (RLIN) | 5298 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ความล้มเหลวทางธุรกิจ |
| 9 (RLIN) | 68689 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | คมกริช ศรีประเสริฐ |
| 9 (RLIN) | 83663 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บรรณารักษ์ |
| Publisher | เมฆรุ่งเรื่อง |
| Accession date | 010405 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Ji 1205 |
| ผู้วิเคราะห์รายการ | Vi 1205 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 10/08/2004 | 230.00 | HF 5415.15 ฮ613ต 2546 | T085812 | 21/03/2008 | ฉ.1 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 09/12/2005 | 230.00 | HF 5415.15 ฮ613ต 2546 | T123793 | 22/09/2010 | ฉ.2 | 10/02/2017 | General Book | ||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 01/07/2004 | 0.00 | HF 5415.15 ฮ619ต 2546 | A044436 | 01/07/2004 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 01/07/2004 | 0.00 | HF 5415.15 ฮ619ต 2546 | A044435 | 28/06/2007 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 01/07/2004 | 0.00 | HF 5415.15 ฮ619ต 2546 | A044434 | 08/07/2010 | 10/02/2017 | General Book |