Marketing : creating and keeping customers in an e (Record no. 69584)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00749nam0a22002050004500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170210192224.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0324072694 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | Z54M 2001 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Zikmund, William G |
| 9 (RLIN) | 70323 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing : creating and keeping customers in an e |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7 th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Cincinnati, Ohio: |
| Name of publisher, distributor, etc. | South-Western College Publishing, |
| Date of publication, distribution, etc. | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxiii, 689 P.,col.ill ; 29 cm |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING |
| 9 (RLIN) | 34000 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | D'Amico, Michael |
| 9 (RLIN) | 70325 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 30/06/2004 | 4795.00 | HF 5415 Z54M 2001 | F049252 | 29/03/2010 | 10/02/2017 | General Book | ||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 01/07/2004 | 4158.00 | HF 5415 Z54M 2001 | B003429 | 11/02/2005 | 10/02/2017 | General Book |