Phranakorn Rajabhat University Library

Guerrilla advertising : cost-effective techniques (Record no. 68175)

MARC details
000 -LEADER
fixed length control field 00654nam0a22001930004500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170210192045.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0395687187
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5823
Item number L48G 1994
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Levinson, Jay Conrad
9 (RLIN) 69882
245 10 - TITLE STATEMENT
Title Guerrilla advertising : cost-effective techniques
250 ## - EDITION STATEMENT
Edition statement พิมพ์ครั้งที่ 1
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York:
Name of publisher, distributor, etc. Houghton Mifflin Company,
Date of publication, distribution, etc. 1994
300 ## - PHYSICAL DESCRIPTION
Extent xi, 283 P.,23 cm
500 ## - GENERAL NOTE
General note Includes index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision Cost effectiveness
9 (RLIN) 70375
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SMALL BUSINESS
General subdivision MANAGEMENT
9 (RLIN) 35606
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
      Available General Books (ENGLISH) SPU Library, Chonburi campus SPU Library, Chonburi campus Floor 3: General Shelves (FOREIGN LANGUAGE) 01/07/2004 506.00 HF 5823 L48G 1994 B001411 01/07/2004 10/02/2017 General Book

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