Applications in Basic marketing: Clippings from the popular business press / (Record no. 67441)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00847nam0a22002170004500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200521131804.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200521b xxu||||| |||| 00| 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256139423 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | SPU_CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.2 |
| Item number | M32M 1993 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McCarthy, E. Jerome |
| 9 (RLIN) | 68898 |
| 245 10 - TITLE STATEMENT | |
| Title | Applications in Basic marketing: Clippings from the popular business press / |
| Statement of responsibility, etc. | E. Jerome McCarthy |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston : |
| Name of publisher, distributor, etc. | Irwin, |
| Date of publication, distribution, etc. | 1993 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | VII, 237 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING |
| 9 (RLIN) | 34000 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BUSINESS |
| 9 (RLIN) | 33278 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Perreault, william D.Jr. |
| 9 (RLIN) | 69023 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 01/07/2004 | 0.00 | HF 5415.2 M32M 1993 | B000290 | 09/01/2019 | C.1 | 10/02/2017 | General Book | ||||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 01/07/2004 | 0.00 | HF 5415.2 M32M 1993 | B000291 | 08/01/2005 | C.2 | 10/02/2017 | General Book | Floor 3: General Shelves (FOREIGN LANGUAGE) | |||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 08/01/2005 | 0.00 | HF 5415.2 M32M 1993 | B004573 | 16/01/2019 | C.4 | 10/02/2017 | General Book |