การบริหารการตลาด : (Record no. 66392)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02821nam0a22004210004500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170415123022.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 051109s2546 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9745708577 |
| Terms of availability | 195 Bht. |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | อ133ก 2546 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | อดุลย์ จาตุรงคกุล |
| 9 (RLIN) | 429 |
| 245 10 - TITLE STATEMENT | |
| Title | การบริหารการตลาด : |
| Remainder of title | กลยุทธ์และยุทธวิธี (ฉบับมาตรฐาน) / |
| Statement of responsibility, etc. | อดุลย์ จาตุรงคกุล |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งที่ 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ: |
| Name of publisher, distributor, etc. | โรงพิมพ์มหาวิทยาลัยธรรมศาสตร์, |
| Date of publication, distribution, etc. | 2546 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 254 หน้า,26 ซม |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การทำความเข้าใจการบริหารการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การวิเคราะห์โอกาสทางการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การพัฒนากลยุทธ์ทางการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การตัดสินใจทางการตลาด |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| General subdivision | การบริหาร |
| 9 (RLIN) | 5322 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บรรณารักษ์ |
| Publisher | วิรัตน์ เอ้ดดูเคชั่น |
| Accession date | 220305 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Ji 1105 |
| ผู้วิเคราะห์รายการ | Vi 1105 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | benz 1006 |
| ผู้วิเคราะห์รายการ | benz 1006 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 29/06/2004 | 195.00 | HF 5415.13 อ133ก 2546 | T087064 | 15/12/2008 | ฉ.1 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 29/06/2004 | 195.00 | HF 5415.13 อ133ก 2546 | T087066 | 09/12/2008 | ฉ.2 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 09/11/2005 | 195.00 | HF 5415.13 อ133ก 2546 | T094767 | 11/01/2016 | ฉ.3 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 09/11/2005 | 195.00 | HF 5415.13 อ133ก 2546 | T094768 | 11/03/2010 | ฉ.4 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 09/11/2005 | 195.00 | HF 5415.13 อ133ก 2546 | T094769 | 11/03/2010 | ฉ.5 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 16/12/2006 | 195.00 | HF 5415.13 อ133ก 2546 | PT003250 | 26/05/2011 | ฉ.1 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 28/10/2006 | 195.00 | HF 5415.13 อ133ก 2546 | PT003321 | 16/06/2010 | ฉ.2 | 10/02/2017 | General Book | ||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 01/07/2004 | 195.00 | HF 5415.13 อ133ก 2546. | A043302 | 02/02/2005 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 01/07/2004 | 195.00 | HF 5415.13 อ133ก 2546. | A043303 | 08/08/2006 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 01/07/2004 | 195.00 | HF 5415.13 อ133ก 2546. | A043301 | 06/07/2015 | 10/02/2017 | General Book |