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การโฆษณาและการส่งเสริมการขาย = (Record no. 55804)

MARC details
000 -LEADER
fixed length control field	03354nam a2200529 4500
003 - CONTROL NUMBER IDENTIFIER
control field	SPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20200519131841.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	051108s2545 th tha
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9749049489
Terms of availability	150
040 ## - CATALOGING SOURCE
Original cataloging agency	SPU
049 ## - LOCAL HOLDINGS (OCLC)
Holding library	SPU_CHN
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5823
Item number	พ692ก 2545
100 0# - MAIN ENTRY--PERSONAL NAME
Personal name	พิบูล ทีปะปาล
9 (RLIN)	3151
245 10 - TITLE STATEMENT
Title	การโฆษณาและการส่งเสริมการขาย =
Remainder of title	Advertising & sales promotion /
Statement of responsibility, etc.	พิบูล ทีปะปาล
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	กรุงเทพฯ :
Name of publisher, distributor, etc.	อมรการพิมพ์,
Date of publication, distribution, etc.	2545
300 ## - PHYSICAL DESCRIPTION
Extent	322 หน้า :
Other physical details	ภาพประกอบ ;
Dimensions	26 ซม.
449 #0 - DEPARTMENT
Department name	บางเขน. คณะนิเทศศาสตร์. การโฆษณา
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note	การคิดพื้นฐานการโฆษณาและการส่งเสริมการขาย
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note	ภาพรวมของการสื่อสารการตลาด
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note	กระบวนการสื่อสารการตลาด
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note	พฤติกรรมของผู้บริโภค
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note	การวิเคราะห์สื่อโฆษณา
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note	การวางแผนการใช้สื่อ
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	การส่งเสริมการขาย
9 (RLIN)	5330
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN)	182841
Topical term or geographic name entry element	การสื่อสารทางการตลาด
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	การโฆษณา
9 (RLIN)	1408
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	การขาย
9 (RLIN)	1166
850 ## - HOLDING INSTITUTION
Holding institution	SPU
910 ## - ACQUISITION INFORMATION (SPU)
Purchaser	บรรณารักษ์
Publisher	ซีเอ็ดดูเคชั่น
Accession date	170505
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	General Book
Source of classification or shelving scheme	Library of Congress Classification
998 ## - STAFF NAME (SPU)
ผู้ลงรายการ	nok
998 ## - STAFF NAME (SPU)
ผู้ลงรายการ	Ji 1105
ผู้วิเคราะห์รายการ	Vi 1105
998 ## - STAFF NAME (SPU)
ผู้ลงรายการ	bnz 1206
ผู้วิเคราะห์รายการ	bnz 1206

Holdings
Withdrawn status	Lost status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Cost, normal purchase price	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
Weeding		Available	General Books (THAI)	SPU Library, Bangkok (Main Campus)	SPU Library, Bangkok (Main Campus)	Floor 6: General Shelves (THAI): H, J	08/11/2005	150.00	HF 5823 พ692ก 2545	T094755	24/03/2010	ฉ.1	10/02/2017	General Book
Weeding		Available	General Books (THAI)	SPU Library, Bangkok (Main Campus)	SPU Library, Bangkok (Main Campus)	Floor 6: General Shelves (THAI): H, J	08/11/2005	150.00	HF 5823 พ692ก 2545	T094756	24/03/2010	ฉ.2	10/02/2017	General Book
	Missing	Available	General Books (THAI)	SPU Library, Bangkok (Main Campus)	SPU Library, Bangkok (Main Campus)	Floor 6: General Shelves (THAI): H, J	08/11/2005	150.00	HF 5823 พ692ก 2545	T094757	08/07/2010	ฉ.3	10/02/2017	General Book
		Available	General Books (THAI)	SPU Library, Bangkok (Main Campus)	SPU Library, Bangkok (Main Campus)	Floor 6: General Shelves (THAI): H, J	08/11/2005	150.00	HF 5823 พ692ก 2545	T094758	20/02/2018	ฉ.4	10/02/2017	General Book
	Missing	Available	General Books (THAI)	SPU Library, Bangkok (Main Campus)	SPU Library, Bangkok (Main Campus)	Floor 6: General Shelves (THAI): H, J	08/11/2005	150.00	HF 5823 พ692ก 2545	T094759	08/07/2010	ฉ.5	10/02/2017	General Book
Weeding		Available	General Books (THAI)	SPU Library, Bangkok (Main Campus)	SPU Library, Bangkok (Main Campus)	Floor 6: General Shelves (THAI): H, J	21/04/2009	150.00	HF 5823 พ692ก 2545	T073846	28/09/2011	ฉ.6	10/02/2017	General Book
		Available	General Books (THAI)	SPU Library, Bangkok (Main Campus)	SPU Library, Bangkok (Main Campus)	Floor 6: General Shelves (THAI): H, J	11/03/2005	150.00	HF 5823 พ692ก 2545	T104762	23/04/2013	ฉ.7	10/02/2017	General Book
Weeding		Available	General Books (THAI)	SPU Library, Bangkok (Main Campus)	SPU Library, Bangkok (Main Campus)	Floor 6: General Shelves (THAI): H, J	11/03/2005	150.00	HF 5823 พ692ก 2545	T104763	25/03/2012	ฉ.8	10/02/2017	General Book
Weeding		Available	General Books (THAI)	SPU Library, Bangkok (Main Campus)	SPU Library, Bangkok (Main Campus)	Floor 6: General Shelves (THAI): H, J	12/12/2006	150.00	HF 5823 พ692ก 2545	PT002983	08/10/2007		10/02/2017	General Book
		In Processing	General Books (THAI)	SPU Library, Chonburi campus	SPU Library, Chonburi campus	General Shelves (Thai)	21/12/2011	150.00	HF 5823 พ692ก 2545	AG006320	29/02/2012	ฉ.1	10/02/2017	General Book
		In Processing	General Books (THAI)	SPU Library, Chonburi campus	SPU Library, Chonburi campus	General Shelves (Thai)	29/02/2012	150.00	HF 5823 พ692ก 2545	AG006506	02/02/2015	ฉ.2	10/02/2017	General Book
		In Processing	General Books (THAI)	SPU Library, Chonburi campus	SPU Library, Chonburi campus	General Shelves (Thai)	29/02/2012	150.00	HF 5823 พ692ก 2545	AG006507	19/11/2012	ฉ.3	10/02/2017	General Book
		Available	General Books (THAI)	SPU Library, Chonburi campus	SPU Library, Chonburi campus	Floor 4: General Shelves (THAI)	30/06/2004	110.00	HF 5823 พ692ก 2545	A008258	08/08/2006		10/02/2017	General Book
		Available	General Books (THAI)	SPU Library, Chonburi campus	SPU Library, Chonburi campus	Floor 4: General Shelves (THAI)	30/06/2004	110.00	HF 5823 พ692ก 2545	A008257	20/11/2006		10/02/2017	General Book
		Available	General Books (THAI)	SPU Library, Chonburi campus	SPU Library, Chonburi campus		30/06/2004	150.00	HF 5823 พ692ก 2545	A027534	21/02/2019		10/02/2017	General Book

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