The 360 degree brand in Asia... (Record no. 50114)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00595nam0a22001930004500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170210185736.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0470820578 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 69.B7 |
| Item number | B52T 2003 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mark, Blair |
| 9 (RLIN) | 56643 |
| 245 14 - TITLE STATEMENT | |
| Title | The 360 degree brand in Asia... |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Singapore: |
| Name of publisher, distributor, etc. | John Wiley and Sons, |
| Date of publication, distribution, etc. | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 215 p |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BRAND NAME PRODUCTS |
| Geographic subdivision | ASIA |
| General subdivision | MARKETING |
| 9 (RLIN) | 56644 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Richard Armstrong |
| 9 (RLIN) | 56645 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mike Murphy |
| 9 (RLIN) | 56646 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 30/06/2004 | 1350.00 | HD 69.B7 B52T 2003 | F052092 | 29/11/2020 | 10/02/2017 | General Book |