Electronic marketing : (Record no. 46581)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00921cam a2200277 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250613000642.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080212s2000 txua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0030211077 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.1265 |
| Item number | R43E 2000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Reedy, Joel. |
| 9 (RLIN) | 113643 |
| 245 10 - TITLE STATEMENT | |
| Title | Electronic marketing : |
| Remainder of title | integrating electronic resources into the marketing process / |
| Statement of responsibility, etc. | Joel Reedy, Shauna Schullo, Kenneth Zimmerman. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Fort Worth : |
| Name of publisher, distributor, etc. | Dryden Press, |
| Date of publication, distribution, etc. | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 466 p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 490 #4 - SERIES STATEMENT | |
| Series statement | The Dryden Press series in marketing |
| -- | 89506 |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MARKETING |
| 9 (RLIN) | 34000 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | TELEMARKETING. |
| 9 (RLIN) | 51316 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | INTERNET MARKETING. |
| 9 (RLIN) | 46868 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Schullo, Shauna. |
| 9 (RLIN) | 135133 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zimmerman, Kenneth. |
| 9 (RLIN) | 144253 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Nuch |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 30/06/2004 | 765.00 | HF 5415.1265 R43E 2000 | F047184 | 15/05/2010 | C.1 | 10/02/2017 | General Book | ||
| Weeding | Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 12/02/2008 | 0.00 | HF 5415.1265 R43E 2000 | E100254 | 16/09/2010 | C.2 | 10/02/2017 | General Book | ||
| Available | General Books (ENGLISH) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 3: General Shelves (FOREIGN LANGUAGE) | 22/03/2012 | 0.00 | HF 5415.1265 R43E 2000 | B007964 | 22/03/2012 | 10/02/2017 | General Book |