Phranakorn Rajabhat University Library

Reputation Rules: Strategies for Building Your Company's Most Valuable Asset / (Record no. 218334)

MARC details
000 -LEADER
fixed length control field 01813aam a2200277 4500
003 - CONTROL NUMBER IDENTIFIER
control field SPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251107130132.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 251126s2011 si ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781265849511
Terms of availability 1440
040 ## - CATALOGING SOURCE
Original cataloging agency SPU
049 ## - LOCAL HOLDINGS (OCLC)
Holding library SPU_CHN
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD 61
Item number D53R 2011
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 261692
Personal name Diermeier, Daniel
245 ## - TITLE STATEMENT
Title Reputation Rules: Strategies for Building Your Company's Most Valuable Asset /
Statement of responsibility, etc. Daniel Diermeier
246 ## - VARYING FORM OF TITLE
Title proper/short title Reputation Rules
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Singapore :
Date of publication, distribution, etc. McGraw-Hill,
Place of publication, distribution, etc. 2011
300 ## - PHYSICAL DESCRIPTION
Extent XVIII, 295 p. :
Other physical details ill. ;
Dimensions 23 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note ฺBeyond The Obvious p.1-8 -- Thomas off the Rails: The Decisive Momemt and How to Miss It p.9-52 -- Mercedes and The Moose: Brand Management beyond Customers p.53-86 -- Shell Turns on the Water Cannons: The Growing Impact of the Second Circle p.87-118 -- Of Shower Curtains and Wastebaskets: Perks, Scandals, and Moral Outrage p.119-138 -- The Katrina Chronicles: Doing the Right Thing and Getting Credit for It p.139-158 -- The Terminator Gene: From Outrage to Fear p.159-176 -- Beat the Grim Reaper: Strategic Anticipation and the Managemet of Reputational Risk p.177-204 -- The Aim Team: How to Build a Sixth Sense p.205-226 -- Andersen Before the Fall: Values, Culture, and the Teachable Moment p.227-248 -- The Expert Trap: Reputation, People, and the Need for Strategic Thinking p.249-252
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 42302
Topical term or geographic name entry element RISK MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 51718
Topical term or geographic name entry element FINANCIAL INSTITUTIONS
General subdivision MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 46726
Topical term or geographic name entry element CORPORATE IMAGE
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 36736
Topical term or geographic name entry element ORGANIZATIONAL BEHAVIOR
910 ## - ACQUISITION INFORMATION (SPU)
Purchaser สำนักงานบัณฑิตวิทยาลัย
Publisher ASIA BOOKS
Accession date 260925
Barcode B009311
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Source of classification or shelving scheme Library of Congress Classification
998 ## - STAFF NAME (SPU)
ผู้ลงรายการ monthira 061125
-- tanutcha 061125
ผู้วิเคราะห์รายการ monthira 061125
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Library of Congress Classification   Available General Books (ENGLISH) SPU Library, Chonburi campus SPU Library, Chonburi campus Floor 3: General Shelves (FOREIGN LANGUAGE) 06/11/2025 จัดซื้อโดยสำนักงานบัณฑิตวิทยาลัย 260925 / เลขที่ใบสั่งซื้อ 005 1440.00 HD 61 D53R 2011 B009311 06/12/2025 2930.00 06/11/2025 General Book

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