Social media marketing / (Record no. 197225)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01486nam a22004215a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 19612333 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221221101100.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170426s2017 cau 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2017941079 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781526423870 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | main |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.1265 |
| Item number | T87S 2018 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tuten, Tracy L. |
| 9 (RLIN) | 215494 |
| 245 10 - TITLE STATEMENT | |
| Title | Social media marketing / |
| Statement of responsibility, etc. | Tracy L Tuten, Michael R Solomon. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Thousand Oaks, CA : |
| Name of publisher, distributor, etc. | SAGE, |
| Date of publication, distribution, etc. | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 423 pages : |
| Other physical details | illustrations ; |
| Dimensions | 25 cm |
| 449 ## - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Foundations of Social Media Marketing |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Social Media Marketing Strategy and Planning |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | The Four Zones of Social Media |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Social Media Data Management and Measurement |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Social Media Marketing in Practice |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 46868 |
| Topical term or geographic name entry element | INTERNET MARKETING |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 56135 |
| Topical term or geographic name entry element | INTERNET ADVERTISING |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 182908 |
| Topical term or geographic name entry element | ONLINE SOCIAL NETWORKS |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 200011 |
| Topical term or geographic name entry element | SOCIAL MEDIA |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 147060 |
| Topical term or geographic name entry element | SOCIAL MEDIA |
| General subdivision | MARKETING |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 50734 |
| Topical term or geographic name entry element | SOCIAL MARKETING |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 51318 |
| Topical term or geographic name entry element | CUSTOMER RELATIONS |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | ดร. เกรียงไกร สัจจะหฤทัย คณะสหวิทยาการจัดซื้อ งาน SPU Book Fair 2019 |
| Publisher | ร้าน Booknet |
| Accession date | 070220 |
| Barcode | F067995 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Jim 0320 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (ENGLISH): H, J | 04/03/2020 | 2500.00 | HF 5415.1265 T87S 2018 | F067995 | 27/04/2023 | 04/03/2020 | General Book |