Understanding the business of global media in the Digital Age / (Record no. 194844)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02544ctm a2200385 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 20115424 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190712163739.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 171009t20182018nyu b 001 0 eng c |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2017023652 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138688988 (pbk) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | main |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P 96.E25 |
| Item number | L43U 2018 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lee, Micky, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Understanding the business of global media in the Digital Age / |
| Statement of responsibility, etc. | Micky Lee and Dal Yong Jin. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | New York ; |
| -- | London : |
| Name of producer, publisher, distributor, manufacturer | Routledge, Taylor & Francis Group, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2018. |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | ©2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 269 pages ; |
| Dimensions | 25 cm |
| 449 ## - DEPARTMENT | |
| Department name | บางเขน. คณะนิเทศศาสตร์. ภาพยนตร์และสื่อดิจิทัล |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction and overview -- The history of the study of the business of media -- Theories and approaches to study the business of media -- Economies -- Politics -- Technologies -- Civil societies -- Cultures -- Labor -- Conclusion. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | "This new introductory textbook provides students with the tools they need to understand the way digital technologies have transformed the global media business of the 21st century. Focusing on three main approaches - media economics, critical political economy, and production studies - the authors provide an empirically rich analysis of ownership, organizational structures and culture, business strategies, markets, networks of strategic alliances, and state policies as they relate to global media. Examples throughout involve both traditional and digital media and are taken from different regions and countries to illustrate how the media business is influenced by interconnected historical, political, economic, and social factors. In addition to introducing today's convergent world of global media, the book gives readers a greater understanding of their own potential roles within the global media industries"-- |
| Assigning source | Provided by publisher. |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MASS MEDIA |
| General subdivision | ECONOMIC ASPECTS |
| 9 (RLIN) | 129410 |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MASS MEDIA |
| General subdivision | MANAGEMENT |
| 9 (RLIN) | 157483 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MASS MEDIA AND GLOBALIZATION |
| 9 (RLIN) | 234193 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jin, Dal Yong, |
| Dates associated with a name | 1964- |
| Relator term | author. |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | SS วิยะดา ศิริมาณนท์ คณะนิเทศศาสตร์ |
| Publisher | ร้านเมดซายน์ บุ๊ค |
| Accession date | 100719 |
| Barcode | F067810 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | jirawan 0719 |
| ผู้วิเคราะห์รายการ | jirawan 0719 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (ENGLISH) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 7: General Shelves (ENGLISH): A-G/K-Z | 12/07/2019 | 2000.00 | P 96.E25 L43U 2018 | F067810 | 09/11/2019 | 12/07/2019 | General Book |