การวิจัยการโฆษณา = (Record no. 192807)
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| 000 -LEADER | |
|---|---|
| fixed length control field | cam a22 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | on1080650993 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190207113857.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190207b xxu||||| |||| 00| 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786163612939 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | main |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5814 |
| Item number | ร373ก 2561 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Linkage | 880-01 |
| Personal name | รัตนสุดา ปุณณะหิตานนท์. |
| 9 (RLIN) | 794381 |
| 245 10 - TITLE STATEMENT | |
| Linkage | 880-02 |
| Title | การวิจัยการโฆษณา = |
| Remainder of title | Advertising Research / |
| Statement of responsibility, etc. | รัตนสุดา ปุณณะหิตานนท์. |
| 246 11 - VARYING FORM OF TITLE | |
| Title proper/short title | Advertising Research |
| 250 ## - EDITION STATEMENT | |
| Linkage | 880-03 |
| Edition statement | พิมพ์ครั้งที่ 2. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Linkage | 880-04 |
| Place of publication, distribution, etc. | ปทุมธานี : |
| Name of publisher, distributor, etc. | มหาวิทยาลัยกรุงเทพ, |
| Date of publication, distribution, etc. | 2561 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 327 หน้า : |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 29 ซม. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การวิจัยการโฆษณา |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ประเภทของการวิจัย |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | แนวคิดและกรอบแนวคิดทางการวิจัย |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Linkage | 880-05 |
| Topical term or geographic name entry element | โฆษณา |
| General subdivision | วิจัย. |
| 9 (RLIN) | 64532 |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| 9 (RLIN) | 117228 |
| Corporate name or jurisdiction name as entry element | มหาวิทยาลัยกรุงเทพ. |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บริจาค |
| Accession date | 181218 |
| Barcode | T182429 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0219 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 07/02/2019 | HF 5814 ร373ก 2561 | T182429 | 07/02/2019 | 07/02/2019 | General Book |