การวิจัยการโฆษณา : (Record no. 175567)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01799nam a22003255 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191018120124.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150714s2557 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786163612939 |
| Terms of availability | 200 Bht. |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-BK SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5814 |
| Item number | ร373ก 2557 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | รัตนสุดา ปุณณะหิตานนท์ |
| 9 (RLIN) | 212962 |
| 245 10 - TITLE STATEMENT | |
| Title | การวิจัยการโฆษณา : |
| Remainder of title | Advertising research / |
| Statement of responsibility, etc. | รัตนสุดา ปุณณะหิตานนท์ |
| Medium | [book] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ึครั้งที่ 1. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | ปทุมธานี : |
| Name of publisher, distributor, etc. | มหาวิทยาลัยกรุงเทพฯ, |
| Date of publication, distribution, etc. | 2557 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | (11) 227 หน้า : |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 29 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะนิเทศศาสตร์. ไม่ระบุ |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การวิจัยการโฆษณา |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ประเภทของการวิจัย |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | แนวคิดและกรอบแนวคิดทางการวิจัย |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | โฆษณา |
| General subdivision | วิจัย |
| 9 (RLIN) | 20166 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การวิจัย |
| General subdivision | นิเทศศาสตร์ |
| 9 (RLIN) | 29835 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | คณะนิเทศ |
| Publisher | ศูนย์หนังสือจุฬาฯ |
| Accession date | 280615 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | nok 0715 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 15/07/2015 | 200.00 | HF 5814 ร373ก 2557 | T169502 | 11/12/2016 | ฉ.1 | 10/02/2017 | General Book | ||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 15/07/2015 | 200.00 | HF 5814 ร373ก 2557 | T169503 | 20/02/2018 | ฉ.2 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 15/07/2015 | 200.00 | HF 5814 ร373ก 2557 | T169504 | 20/05/2018 | ฉ.3 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 30/09/2015 | 200.00 | HF 5814 ร373ก 2557 | A081617 | 11/12/2019 | 10/02/2017 | General Book |