การสื่อสารการตลาด = (Record no. 162971)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01970nam a22003615 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190118125744.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130510s2555 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786165560924 |
| Terms of availability | 320 Bht. |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHG SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.123 |
| Item number | น153ก 2555 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | นธกฤต วันต๊ะเมล์ |
| 9 (RLIN) | 182768 |
| 245 10 - TITLE STATEMENT | |
| Title | การสื่อสารการตลาด = |
| Remainder of title | Marketing communications / |
| Statement of responsibility, etc. | นธกฤต วันต๊ะเมล์ |
| Medium | [book] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งที่ 1. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | สำนักพิมพ์มหาวิทยาลัยเกษตรศาสตร์, |
| Date of publication, distribution, etc. | 2555 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | (ก-ฏ), 362 หน้า ; |
| Dimensions | 21 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | |
| 449 #0 - DEPARTMENT | |
| Department name | |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | ดัชนีท้ายเล่ม |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | แนวคิดการสื่อสารการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การสื่อสารการตลาดแบบผสมผสาน |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ทฤษฎีการสื่อสาร |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 182841 |
| Topical term or geographic name entry element | การสื่อสารทางการตลาด |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | พฤติกรรมผู้บริโภค |
| 9 (RLIN) | 3324 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | โฆษณา |
| 9 (RLIN) | 123 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การส่งเสริมการขาย |
| 9 (RLIN) | 5330 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การประชาสัมพันธ์ |
| 9 (RLIN) | 486 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | pim 0513 |
| ผู้วิเคราะห์รายการ | pim 0513 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (Thai) | 10/05/2013 | 6721.00 | HF 5415.123 น153ก 2555 | AG006721 | 03/10/2016 | ฉ.1 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (Thai) | 10/05/2013 | 6721.00 | HF 5415.123 น153ก 2555 | AG006722 | 23/02/2016 | ฉ.2 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | 24/04/2014 | 320.00 | HF 5415.123 น153ก 2555 | A079704 | 02/02/2019 | 10/02/2017 | General Book |