การตลาดมุมกว้าง = (Record no. 151283)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01611nam a22003375 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221017100641.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110705s2011 th a|||| |||| 00| 0 tha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786167008325 |
| Terms of availability | 215 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | main |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | ก277ก 2554 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 119512 |
| Personal name | กฤตินี ณัฎฐวุฒิสิทธิ์ |
| 245 10 - TITLE STATEMENT | |
| Title | การตลาดมุมกว้าง = |
| Remainder of title | Marketing Panorama / |
| Statement of responsibility, etc. | กฤตินี ณัฏฐวุฒิสิทธิ์ |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งแรก |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | กรุงเทพฯธุรกิจ Bizbook, |
| Date of publication, distribution, etc. | 2554 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 253 หน้า : |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 21 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาดดิจิทัล |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การวิเคราะห์ตลาดและผู้บริโภค |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การตลาดกับภาวะสังคมประชากร |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การตลาดกับปัจจัยแวดล้อม |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 240729 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| General subdivision | การจัดการ |
| 9 (RLIN) | 6924 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| General subdivision | แง่สังคม |
| 9 (RLIN) | 179807 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | นักการตลาด |
| 9 (RLIN) | 62000 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | ชิดชนก |
| Publisher | ซีเอ็ด |
| Accession date | 180112 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บริจาคโดย รองศาสตราจารย์ ดร.ครรชิต มาลัยวงศ์ |
| Accession date | 061022 |
| Barcode | T190001 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | pook 0711 |
| -- | niparat 1022 |
| ผู้วิเคราะห์รายการ | lek 0711 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Source of classification or shelving scheme | Cost, replacement price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 29/01/2012 | 215.00 | HF 5415.13 ก277ก 2554 | T159169 | 07/10/2013 | ฉ.1 | 10/02/2017 | General Book | |||||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 29/01/2012 | 215.00 | HF 5415.13 ก277ก 2554 | T159170 | 23/01/2013 | ฉ.2 | 10/02/2017 | General Book | |||||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: Chairman's Collection | 17/10/2022 | 215.00 | HF 5415.13 ก277ก 2554 | T190001 | 17/10/2022 | 17/10/2022 | General Book | 215.00 | |||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 29/01/2014 | 215.00 | HF 5415.13 ก277ก 2554 | AG007000 | 29/01/2014 | ฉ.2 | 10/02/2017 | General Book | Library of Congress Classification | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 05/07/2011 | 215.00 | HF 5415.13 ก277ก 2554 | A072083 | 25/07/2013 | 10/02/2017 | General Book |