ผลิตภัณฑ์ใหม่ : (Record no. 134881)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01658nam a2200301 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241211124815.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090717s2552 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789740324010 |
| Terms of availability | 145 Bht |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHG SPU-BK |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.153 |
| Item number | ธ621ผ 2552 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ธีรกิติ นวรัตน ณ อยุธยา |
| 9 (RLIN) | 105425 |
| 245 10 - TITLE STATEMENT | |
| Title | ผลิตภัณฑ์ใหม่ : |
| Remainder of title | การตลาดและการพัฒนา = New product : marketing and development / |
| Statement of responsibility, etc. | ธีรกิติ นวรัตน ณ อยุธยา |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | สำนักพิมพ์แห่งจุฬาลงกรณ์มหาวิทยาลัย, |
| Date of publication, distribution, etc. | 2552 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 164 หน้า |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 26 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ความรู้เบื้องต้นเกี่ยวกับการพัฒนาผลิตภัณฑ์ใหม่ |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ปัญหาและปัจจัยแห่งความสำเร็จในการพัฒนาผลิตภัณฑ์ใหม่ |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | นวัตกรรมและการพัฒนาผลิตภัณฑ์ใหม่ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ผลิตภัณฑ์ใหม่ |
| 9 (RLIN) | 5298 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การจัดการผลิตภัณฑ์ |
| 9 (RLIN) | 5299 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | อ.กิ่งแก้ว |
| Publisher | จุฬาฯ |
| Accession date | 270411/160611 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | pim 0709 |
| ผู้วิเคราะห์รายการ | pim 0709 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | ทรงพล 0809 |
| ผู้วิเคราะห์รายการ | ทรงพล 0809 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 25/09/2011 | 145.00 | HF 5415.153 ธ621ผ 2552 | T154980 | 28/09/2011 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 27/08/2009 | 145.00 | HF 5415.153 ธ621ผ 2552 | PT001752 | 09/01/2025 | 10/02/2017 | General Book | Library of Congress Classification | ฉ.1 | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 14/06/2010 | 0.00 | HF 5415.153 ธ621ผ 2552 | PT005249 | 18/08/2014 | 10/02/2017 | General Book | ฉ.2 | |||
| In Processing | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (Thai) | 24/07/2009 | 145.00 | HF 5415.153 ธ621ผ 2552 | AG004078 | 10/11/2014 | 10/02/2017 | General Book | ฉ.1 | ||||
| In Processing | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (Thai) | 24/07/2009 | 145.00 | HF 5415.153 ธ621ผ 2552 | AG004079 | 27/12/2014 | 10/02/2017 | General Book | ฉ.2 | ||||
| In Processing | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (Thai) | 24/07/2009 | 145.00 | HF 5415.153 ธ621ผ 2552 | AG004080 | 14/09/2013 | 10/02/2017 | General Book | ฉ.3 |