การตลาด : จากแนวคิดสู่การปฏิบัติ (Record no. 126884)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02096nam a2200373 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180319155641.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 081113s2551 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789740321941 |
| Terms of availability | 240 Bht. |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | SPU-CHG SPU-BK SPU-CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | ส721ก 2551 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | สิทธิ์ ธีรสรณ์ |
| 9 (RLIN) | 111751 |
| 245 10 - TITLE STATEMENT | |
| Title | การตลาด : จากแนวคิดสู่การปฏิบัติ |
| Medium | [book] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | สำนักพิมพ์แห่งจุฬาลงกรณ์มหาวิทยาลัย, |
| Date of publication, distribution, etc. | 2551 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 271หน้า ; |
| Dimensions | 24 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | แนวคิดพื้นฐานทางการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ปรัชญาและส่วนประสมทางการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การจัดการสารสนเทศทางการตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การวางแผนการตลาดเชิงกลยุทธ์ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 1106 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 116322 |
| Topical term or geographic name entry element | การจัดการการตลาด |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | Viparat 0309 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | nok |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | pim 1108 |
| ผู้วิเคราะห์รายการ | pim 1108 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 06/03/2009 | 240.00 | HF 5415.13 ส721ก 2551 | T141402 | 03/05/2012 | ฉ. 1 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 06/03/2009 | 240.00 | HF 5415.13 ส721ก 2551 | T141403 | 26/11/2022 | ฉ. 2 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 23/12/2008 | 240.00 | HF 5415.13 ส721ก 2551 | T152896 | 17/09/2020 | ฉ.3 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 23/12/2008 | 240.00 | HF 5415.13 ส721ก 2551 | T152897 | 26/07/2015 | ฉ.4 | 10/02/2017 | General Book | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 13/11/2008 | 240.00 | HF 5415.13 ส721ก 2551 | AG003706 | 27/03/2009 | ฉ.2 | 10/02/2017 | General Book | Library of Congress Classification | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 21/05/2009 | 240.00 | HF 5415.13 ส721ก 2551 | A061145 | 23/06/2016 | 10/02/2017 | General Book |