การบริหารการตลาดของ Kellogg = (Record no. 125486)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01963nam a22003735 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20201030102057.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080903s2551 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789744140494 |
| Terms of availability | 650 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | SPU_CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | อ993ก 2551 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ไอโคบัคซี, ดอน |
| 9 (RLIN) | 122504 |
| 245 10 - TITLE STATEMENT | |
| Title | การบริหารการตลาดของ Kellogg = |
| Remainder of title | Kellogg on marketing / |
| Statement of responsibility, etc. | ดอน ไอโคบัคซี และฟิลิป คอตเลอร์, เขียน ; ณัฐยา สินตระการผล, แปล |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Kellogg on Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | เอ็กซเปอร์เน็ท, |
| Date of publication, distribution, etc. | 2551 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 737 หน้า : |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 24 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. การตลาด |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | กลยุทธ์ : การคิดเกี่ยวกับลูกค้าและตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การรวบรวมและวิเคราะห์ข้อมูล : การเรียนรู้เกี่ยวกับลูกค้าและตลาด |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การนำไปสู่การปฏิบัติ : การบริหารจัดการกับตลาด |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 1106 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 160670 |
| Personal name | คอตเลอร์, ฟิลิป |
| Relator term | ผู้แต่งร่วม |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | ณัฐยา สินตระการผล, |
| Relator term | ผู้แปล |
| 9 (RLIN) | 120119 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | อ.ธณพล |
| Publisher | จุฬา |
| Accession date | 070408/300608 |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | คณะบริหารธุรกิจ |
| Publisher | ศูนย์หนังสือธรรมศาสตร์ |
| Accession date | 181114 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0809 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | niparat 0908 |
| ผู้วิเคราะห์รายการ | niparat 0908 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | took 0909 |
| ผู้วิเคราะห์รายการ | took 0909 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | nok 1114 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Copy number | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 03/09/2008 | 650.00 | HF 5415 อ993ก 2551 | T139479 | 09/07/2015 | 10/02/2017 | General Book | |||||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 11/08/2009 | 650.00 | HF 5415 อ993ก 2551 | T143550 | 09/07/2015 | 10/02/2017 | General Book | ฉ. 2 | ||||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 29/09/2008 | 650.00 | HF 5415 อ993ก 2551 | T152226 | 09/07/2015 | 10/02/2017 | General Book | ฉ.3 | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 29/09/2008 | 650.00 | HF 5415 อ993ก 2551 | T152227 | 09/07/2015 | 10/02/2017 | General Book | ฉ.4 | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 26/11/2014 | 650.00 | HF 5415 อ993ก 2551 | T167446 | 09/07/2015 | 10/02/2017 | General Book | ฉ.7 | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 30/07/2010 | 650.00 | HF 5415 อ993ก 2551 | AG005227 | 09/07/2015 | 10/02/2017 | General Book | ฉ.5 | Library of Congress Classification | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 16/09/2009 | 650.00 | HF 5415 อ993ก 2551 | A063606 | 17/11/2018 | 10/02/2017 | General Book | ฉ.1 | Library of Congress Classification | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 16/09/2009 | 650.00 | HF 5415 อ993ก 2551 | A063607 | 09/07/2015 | 10/02/2017 | General Book | ฉ.2 | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 16/09/2009 | 650.00 | HF 5415 อ993ก 2551 | A063608 | 09/07/2015 | 10/02/2017 | General Book | ฉ.3 | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 08/07/2010 | 650.00 | HF 5415 อ993ก 2551 | A067663 | 09/07/2015 | 10/02/2017 | General Book | ฉ.4 | ||||
| Available | General Books (THAI) | SPU Library, Khon Kaen campus | SPU Library, Khon Kaen campus | 26/11/2014 | 650.00 | HF 5415 อ993ก 2551 | T167444 | 09/07/2015 | 10/02/2017 | General Book | ฉ.5 | |||||
| Available | General Books (THAI) | SPU Library, Khon Kaen campus | SPU Library, Khon Kaen campus | 26/11/2014 | 650.00 | HF 5415 อ993ก 2551 | T167445 | 09/07/2015 | 10/02/2017 | General Book | ฉ.6 |