Phranakorn Rajabhat University Library

Consumer behavior : (Record no. 124576)

MARC details
000 -LEADER
fixed length control field 01839nam0a22003970004500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170415123236.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080720 2001 nyu eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072316020
Terms of availability 776 Bht (บริจาค)
040 ## - CATALOGING SOURCE
Original cataloging agency SPU
049 ## - LOCAL HOLDINGS (OCLC)
-- SPU-BK SPU-CHN
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.33.U6
Item number H38C 2001
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I
9 (RLIN) 71193
245 10 - TITLE STATEMENT
Title Consumer behavior :
Remainder of title building marketing strategy
Medium [book]
250 ## - EDITION STATEMENT
Edition statement 8 th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Mc Graw-Hill Higher Education,
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 775 p. :
Other physical details ill. ;
Dimensions 26 cm. +
Accompanying material Disk
449 #0 - DEPARTMENT
Department name บางเขน. คณะบริหารธุรกิจ. การตลาด
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note External influences
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Internal influences
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Consumer decision process
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element CONSUMER BEHAVIOR
Geographic subdivision UNITED STATES
General subdivision CASE STUDIES
9 (RLIN) 71191
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKET SURVEYS
Geographic subdivision UNITED STATES
9 (RLIN) 77479
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Best, Roger J
9 (RLIN) 70061
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Coney, Kenneth A
9 (RLIN) 71194
910 ## - ACQUISITION INFORMATION (SPU)
Purchaser บัณฑิต
Accession date 240608
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
998 ## - STAFF NAME (SPU)
ผู้ลงรายการ niparat 0708
ผู้วิเคราะห์รายการ niparat 0708
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type Public note Copy number
      Available CD/DVD Accompanying Materials SPU Library, Bangkok (Main Campus) SPU Library, Bangkok (Main Campus) Floor 5: CD/DVD Accompany 20/07/2008 776.00 HF 5415.33.U6 H38C 2001 FCD057977 20/07/2008 10/02/2017 CD/DVD (Accompanying Material)    
      Available CD/DVD Accompanying Materials SPU Library, Bangkok (Main Campus) SPU Library, Bangkok (Main Campus) Floor 5: CD/DVD Accompany 20/07/2008 776.00 HF 5415.33.U6 H38C 2001 FCD057978 20/07/2008 10/02/2017 CD/DVD (Accompanying Material)    
      Available CD/DVD Accompanying Materials SPU Library, Bangkok (Main Campus) SPU Library, Bangkok (Main Campus) Floor 5: CD/DVD Accompany 26/07/2008 776.00 HF 5415.33.U6 H38C 2001 FCD058143 27/07/2008 10/02/2017 CD/DVD (Accompanying Material) Disk  
Weeding     Available General Books (ENGLISH) SPU Library, Bangkok (Main Campus) SPU Library, Bangkok (Main Campus) Floor 6: General Shelves (ENGLISH): H, J 20/07/2008 776.00 HF 5415.33.U6 H38C 2001 F057977 03/10/2011 10/02/2017 General Book   C. 1
Weeding     Available General Books (ENGLISH) SPU Library, Bangkok (Main Campus) SPU Library, Bangkok (Main Campus) Floor 6: General Shelves (ENGLISH): H, J 20/07/2008 776.00 HF 5415.33.U6 H38C 2001 F057978 13/03/2013 10/02/2017 General Book   C. 2
      Available General Books (ENGLISH) SPU Library, Chonburi campus SPU Library, Chonburi campus Floor 3: General Shelves (FOREIGN LANGUAGE) 21/03/2012 776.00 HF 5415.33.U6 H38C 2001 B007929 28/08/2013 10/02/2017 General Book    

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