การตลาดบริการ : แนวคิดและกลยุทธ์ = (Record no. 110965)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01194nam a22002655 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20201225095653.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 070529s2549 th tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9749995007 |
| Terms of availability | 170 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | SPU_CHN |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.5 |
| Item number | ธ621ก 2549 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ธีรกิติ นวรัตน ณ อยุธยา |
| 9 (RLIN) | 105425 |
| 245 10 - TITLE STATEMENT | |
| Title | การตลาดบริการ : แนวคิดและกลยุทธ์ = |
| Remainder of title | Services Marketing : Concepts and Strategies / |
| Statement of responsibility, etc. | ธีรกิติ นวรัตน ณ อยุธยา |
| 250 ## - EDITION STATEMENT | |
| Edition statement | พิมพ์ครั้งที่ 2 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | สำนักพิมพ์แห่งจุฬาลงกรณ์มหาวิทยาลัย, |
| Date of publication, distribution, etc. | 2549 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 223 หน้า ; |
| Dimensions | 26 ซม. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ธุรกิจการบริการ |
| 9 (RLIN) | 96323 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 1106 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | อุตสาหกรรมบริการ |
| General subdivision | การตลาด |
| 9 (RLIN) | 8013 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บัณฑิตวิทยาลัย |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | took 0408 |
| ผู้วิเคราะห์รายการ | took 0408 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 02/04/2008 | 170.00 | HF 5415.5 ธ621ก 2549 | AG003322 | 24/03/2013 | ฉ.2 | 10/02/2017 | General Book | |||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 29/05/2007 | 170.00 | HF 5415.5 ธ621ก 2549 | A053487 | 15/05/2015 | 10/02/2017 | General Book |