การจัดการการตลาด ฉบับเอเชีย = (Record no. 109705)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02097nam a2200409 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221115110753.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 070403s2549 th m a000 0 tha |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9749873831 |
| Terms of availability | 195 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789749873830 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SPU |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | SPU_CHN |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | ค183ก 2549 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 160670 |
| Personal name | คอตเลอร์, ฟิลิป |
| 245 10 - TITLE STATEMENT | |
| Title | การจัดการการตลาด ฉบับเอเชีย = |
| Remainder of title | Marketing Management / |
| Statement of responsibility, etc. | Philip Kotler, เขียน ; อุทิส ศิริวรรณ, แปล ; ธนวรรธ ตั้งสินทรัพย์ศิริ, บรรณาธิการ |
| 246 15 - VARYING FORM OF TITLE | |
| Title proper/short title | Marketing Management An Asian Perspective. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | กรุงเทพฯ : |
| Name of publisher, distributor, etc. | เพียร์สัน เอ็ดดูเคชั่น อินโดไชน่า, |
| Date of publication, distribution, etc. | 2549 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 332 หน้า : |
| Other physical details | ภาพประกอบ ; |
| Dimensions | 25 ซม. |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 449 #0 - DEPARTMENT | |
| Department name | บางเขน. คณะบริหารธุรกิจ. หลักสูตรบริหารธุรกิจมหาบัณฑิต |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การตลาดสำหรับศตวรรษที่ 21 |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | ระบบสารสนเทศทางการตลาดสมัยใหม่และการวิเคราะห์สภาพแวดล้อมมหภาค |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | การวิจัยตลาดและการพยากรณ์อุปสงค์ |
| 546 ## - LANGUAGE NOTE | |
| Language note | แปลจาก marketing management. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การจัดการการตลาด |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | การตลาด |
| 9 (RLIN) | 240729 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ธุรกิจ |
| 9 (RLIN) | 34 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | อุทิส ศิริวรรณ, |
| Relator term | ผู้แปล |
| 9 (RLIN) | 133890 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | ธนวรรธ ตั้งสินทรัพย์ศิริ, |
| Relator term | บรรณาธิการ |
| 9 (RLIN) | 110700 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 9 (RLIN) | 114321 |
| 850 ## - HOLDING INSTITUTION | |
| Holding institution | SPU |
| 910 ## - ACQUISITION INFORMATION (SPU) | |
| Purchaser | บัณฑิตวิทยาลัย |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | ทรงพล 0309 |
| ผู้วิเคราะห์รายการ | ทรงพล 0309 |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | nok |
| 998 ## - STAFF NAME (SPU) | |
| ผู้ลงรายการ | took 0308 |
| ผู้วิเคราะห์รายการ | took 0308 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 03/04/2007 | 195.00 | HF 5415.13 ค183ก 2549 | T131739 | 09/01/2012 | ฉ.1 | 10/02/2017 | General Book | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 03/04/2007 | 195.00 | HF 5415.13 ค183ก 2549 | T131740 | 15/10/2019 | ฉ.2 | 10/02/2017 | General Book | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 11/06/2007 | 195.00 | HF 5415.13 ค183ก 2549 | T108486 | 27/07/2012 | ฉ.3 | 10/02/2017 | General Book | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 11/06/2007 | 195.00 | HF 5415.13 ค183ก 2549 | T108487 | 08/05/2014 | ฉ.4 | 10/02/2017 | General Book | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 11/06/2007 | 195.00 | HF 5415.13 ค183ก 2549 | T108488 | 18/10/2017 | ฉ.5 | 10/02/2017 | General Book | |||
| Weeding | Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Bangkok (Main Campus) | Floor 6: General Shelves (THAI): H, J | 19/08/2009 | 195.00 | HF 5415.13 ค183ก 2549 | PT001865 | 16/06/2010 | ฉ.2 | 10/02/2017 | General Book | |||
| In Processing | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | General Shelves (Thai) | 02/04/2008 | 195.00 | HF 5415.13 ค184ก 2549 | AG003295 | 09/12/2012 | 10/02/2017 | General Book | Library of Congress Classification | ||||
| Available | General Books (THAI) | SPU Library, Chonburi campus | SPU Library, Chonburi campus | Floor 4: General Shelves (THAI) | 08/08/2007 | 195.00 | HF 5415.13 ค184ก 2549 | A054743 | 16/11/2014 | 10/02/2017 | General Book | |||||
| Available | General Books (THAI) | SPU Library, Bangkok (Main Campus) | SPU Library, Khon Kaen campus | Floor 6: General Shelves (THAI): H, J | 02/03/2009 | 195.00 | HF 5415.13 ค183ก 2549 | PT001481 | 23/02/2019 | ฉ.1 | 10/02/2017 | General Book |